The highly anticipated Good Life Show is back, promising an even bigger and better experience in 2025. Now in its fifth year since launching as The Plant Powered Show in 2020, this premier event continues to grow as Africa’s largest food, drink, and conscious living exhibition. Attendees can look forward to an inspiring mix of high-quality, innovative products, expert-led experiences, and engaging content.
Mark your calendars: Cape Town will host the event from 30 May to 1 June at the Cape Town International Convention Centre (CTICC), while Johannesburg welcomes visitors from 1 to 3 August at the Kyalami International Convention Centre. This year’s event promises to be a game-changer for those passionate about food, health, wellness, and sustainable living.
A Booming Industry
The global shift towards healthier, ethical, and sustainable food choices is stronger than ever. The plant-based sector is projected to reach US$13 billion by 2026, reflecting a growing demand for more nutritious and ethical food alternatives. Meanwhile, the natural and organic food industry is also surging, expected to hit a staggering US$568.82 billion by 2029 with a growth rate of 15.6%. Health and wellness trends are on the rise, especially in corporate wellness, with stress management gaining prominence. The industry is set to expand by 4%, reaching USD 434.8 million by 2030. These trends confirm a growing interest in holistic well-being and sustainable lifestyles, making The Good Life Show a must-visit event.
A Packed Event Experience
Whether visitors are looking for delicious food and beverages, the latest wellness products, or sustainable living solutions, The Good Life Show has something for everyone. The event offers hands-on masterclasses, live chef demos, mixology sessions, expert wellness advice, industry talks, and interactive activities, ensuring attendees leave inspired, motivated, and empowered.
Exciting Show Segments The 2025 Good Life Show features expanded segments, including:
- Plant-Based – Innovative and delicious plant-based products
- Natural & Organic – The best in wholesome, organic foods and products
- Free-From – Allergen-free and specialty food alternatives
- Sustainable Living – Eco-friendly solutions for everyday life
- Health, Fitness & Wellness – Expert advice on holistic health
- Beauty & Personal Care – Natural and conscious beauty products
Event producer Heidi Warricker shares her excitement: “We are beyond thrilled to be hosting the Good Life Show once again. This year, we’re not just offering an incredible lineup of experts and exhibitors, but we’re also creating meaningful content around health, wellness, and sustainability—while adding more joy and fun to the mix. If 2025 is your year for personal transformation, this show is designed for you.”
What’s New for 2025?
Celebrity Chef Highlights
Culinary enthusiasts will be treated to live demonstrations from global and local food experts, including:
- Dr. Aris LaTham – The U.S.-based pioneer of gourmet raw foods
- Bettina Campolucci Bordi – UK-based Plant-Centric & Wellness Chef South African culinary icons will also be featured, with their names to be announced soon.
Health & Wellness Focus – The 2025 event will place a strong emphasis on mental health, fitness, and sustainable lifestyle choices, offering expert insights and practical strategies to help attendees achieve balance in their daily lives.
Sustainability & Ethical Living – The show will highlight brands and businesses that prioritize sustainability, showcasing eco-friendly business models and products that enhance quality of life. Visitors will learn easy, impactful ways to contribute to a greener planet.
Engaging Talks & Thought Leadership – Industry leaders in health, wellness, sustainability, and business will share their insights, offering attendees valuable knowledge on emerging trends and best practices.
Open to Trade Professionals – The Good Life Show is not only a consumer event—it’s also an essential platform for retail, hospitality, and distribution professionals. Attending trade professionals will gain access to cutting-edge products and business solutions, network with key industry players, and stay ahead of industry trends.
A Must-Attend Event for 2025
The Good Life Show is set to deliver an exciting and enriching experience, making it the go-to event for health-conscious consumers and businesses alike. Whether it’s discovering new products, engaging with industry experts, or simply enjoying the vibrant atmosphere, attendees are in for an unforgettable experience.
Don’t miss out on Africa’s leading food, wellness, and sustainability event. Secure your tickets and be part of The Good Life Show 2025!
For more information and ticket bookings, visit the official event website.
