Monkeyland, located in the lush Garden Route of Plettenberg Bay, continues to gain global recognition months after winning the prestigious SKÅL International Land and Marine Biodiversity Award. This accolade celebrates Monkeyland’s groundbreaking “Buy a Square Meter of Forest for the Monkeys” campaign, a unique initiative redefining wildlife conservation by empowering primates to “own” their habitat.
A Pioneering Achievement in Conservation
In October 2024, the South African Animal Sanctuary Alliance (SAASA) received the SKÅL International Award in Izmir, Turkey. This recognition validated Monkeyland’s innovative approach to conservation and amplified its global impact. The “Buy a Square Meter” campaign enables individuals to secure plots of land for the exclusive benefit of wildlife, addressing a critical vulnerability faced by sanctuaries: the risk of habitat loss.
Since its launch, the initiative has secured over 200,000 square meters of forest, providing long-term protection for Monkeyland’s 22-hectare sanctuary. The campaign has also inspired conservationists worldwide by introducing a new model that links land security directly to biodiversity preservation.
Progress Since the Award
The SKÅL Award has sparked increased global interest and support for Monkeyland. Contributions have surged, and the campaign is nearing the goal of safeguarding the entire sanctuary. Additionally, partnerships with environmental organisations and educational institutions have expanded its reach, encouraging similar conservation efforts elsewhere.
Monkeyland’s model focuses on empowering wildlife through land ownership, ensuring that ecosystems remain protected from urbanisation and deforestation. By addressing the root causes of habitat vulnerability, the sanctuary safeguards not only primates but countless other species, from insects to birds, that share the ecosystem.
A Global Shift in Conservation Thinking
Monkeyland’s success challenges traditional conservation frameworks where human priorities often dictate wildlife outcomes. The campaign’s innovative approach prompts a critical question: what if animals could hold legal title to their homes? This vision has inspired discussions about replicating the model globally, with SAASA’s leadership viewing it as a blueprint for sustainable conservation.
“This isn’t just about securing land for animals,” says SAASA co-founder Lara Mostert. “It’s about redefining the way we approach conservation, prioritising ecosystems and wildlife as equal stakeholders in the planet’s future.”
Looking Ahead
Despite its success, the campaign faces challenges, including raising sufficient funds to secure the remaining hectares and scaling the model to other sanctuaries. However, SAASA remains optimistic, driven by the belief that collaborative efforts can overcome these hurdles. Educational outreach programmes are also in development, aiming to inspire future generations to support conservation.
An Invitation to Act
Monkeyland invites individuals and organisations to join its mission by purchasing square meters of forest. Each contribution supports biodiversity protection and secures a legacy of ecological resilience.
As Monkeyland continues to lead the charge in innovative conservation, it stands as a powerful example of how bold, collaborative efforts can redefine humanity’s relationship with nature and create a world where wildlife thrives.
