South Africa commemorates Tourism Month in September to coincide with World Tourism Day on 27 September 2023.
The aim is to create awareness and promote domestic tourism and cultivate a culture of travel among South Africans.
The occasion also showcases the nation’s diverse tourism offerings, promoting a sense of national pride and admiration for the country’s beauty.
This year’s global theme, “Tourism and Green Investments,” emphasises tourism’s role in driving comprehensive economic growth and development.
Through job creation, community stimulation, and social integration, tourism becomes a dynamic force for positive change. Research from South African Tourism reveals that while South Africans aspire to explore their country, affordability poses a hurdle. Tourism Month aims to highlight accessible, cost-effective world-class attractions, including hidden gems and lesser-known offerings.
Cape Town and the Western Cape is home to a plethora of remarkable sights and experiences. What are you waiting for? Your ultimate holiday is waiting to be discovered – start your journey now!